关注品牌出海 Martech、营销技术栈、营销自动化、全球 CDP 与数据隐私、CRM，以及 AI 工具结合海外市场营销的最新玩法。
一份关于安全使用社交媒体自动化AI的实操指南，涵盖七阶段工作流、基于风险的审批机制以及按渠道适配。该文章首发于Promarkia博客。
A practical guide to using social media automation AI safely, with a seven-stage workflow, risk-based approvals, and channel-specific adaptation. The post How Lean Teams Use Social Media Automation AI Safely first appeared on Promarkia's Blog.
要点：Picsart新的Marketing Studio将内容创建、广告策略、创意测试和付费分发整合到一个引导式空间。企业可使用Zappi的消费者洞察和预测技术测试概念与视频，然后直接在Picsart内创建并启动Google Ads campaigns。Marketing Studio主要面向小企业主、独立创业者和效果营销人员。
Key Takeaways: Picsart’s new Marketing Studio brings content creation, advertising strategy, creative testing and paid distribution into one guided space. Businesses can test concepts and videos using Zappi’s consumer insights and predictive technology, then create and launch Google Ads campaigns directly within Picsart. Built primarily for small-business owners, solopreneurs and performance marketeers, Marketing Stu
Demandbase新研究显示，72%的营销团队规模与两年前相同或更小，同时70%面临更快的交付周期预期。随着AI重塑营销运作方式，B2B营销团队在未增加人手的情况下承受着更紧时间线的交付压力。
New Demandbase Research Finds 72% of Marketing Teams Haven’t Grown in Two Years as 70% Face Faster Turnaround Expectations As AI reshapes how marketing operates, B2B marketing teams are facing growing pressure to deliver on tighter timelines without adding people. Nearly three-quarters (72%) of teams are the same size or smaller than they were two […]